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How To Find A Job Using Social Media

May 31, 2010

So you are looking for a new job and you contact a recruitment agency and you apply, the trouble is you are one out of 100, 200 or even 300 people applying. How To Find A Job With Social Media

It is a bit daunting really and doing it that way can be more than frustrating, so how can you jump to the head of the queue?

Well social media sites and having your own personally branded blog are providing a way to stand out  from the crowd and get that job without having to negotiate that recruiting company gatekeeper.

A personally branded blog can be used to create your personal online brand that can be linked and integrated to social media sites such as LinkedIn that can give you that edge for that “perfect” job or career. A personally branded blog can be your resume on line that can highlight your skills and also your creativity that makes you stand out from the crowd. (for more information and the steps on how to do this read my post “Blogging For Dummies – An Opportunity For Personal Branding“)

Recent additions to LinkedIn with its “LinkedIn Recruiter”  feature (provided by software giant SAP) that allows companies to crawl the Web for the the best potential recruits highlights the trend in the recruiting companies being bypassed. The software examines criteria such as a candidate’s age, gender, skills and even the quality of their business and social interaction

The advantage for companies is that they can save hundreds of thousands of dollars a year by circumventing headhunting companies and not having to pay the typical recruitment fee.

Bob Spoer talks about how he has saved his company “Trimble Navigation” around $800,000 in recruiting fees through using LinkedIn.

So with the large and growing database of information on Facebook and LinkedIn it is inevitable that companies will continue to increase their use of social media networks to source and hire their new employees. Will it lead to the demise of the recruitment industry as we know it, only time will tell.

So the web continues to disrupt and disturb traditional business models that have been in place for decades.

So have you found a new career or hired someone using social media networks?

6 Comments leave one →
  1. June 1, 2010 10:16 am

    Dude, this is great! I actually used Facebook advertisements to land myself a job and (insert shameless self promotion here) I’m creating a program teaching people how to do the same. Though, not just with Facebook ads. Blogs are AMAZING because they highlight your expertise. Twitter is great for meeting people who might not be in your industry but make great contacts. LinkedIn is a more professional way to connect but allows you to show off your experience and collect a nice pile of recommendations. Facebook ads work like a charm but aren’t for the faint of heart 😉

  2. June 1, 2010 6:45 pm

    Well done Jeff. Here are some additions to the conversation. I recently wrote a post about how newly-minted grads are unprepared to use the social web for looking for a job, let alone performing one. Telling comment section too!

    I also wrote an article about finding a social medis job (slightly different slant) that your readers might enjoy if they found your post:

    Thanks for the discussion Jeff!

  3. June 15, 2010 9:57 pm

    This is a great post Jeff. I created my blog to help others, share knowledge of my profession and brand but never thought it could be used as a tool to help find a job should I be in the market. This is another great example of the Internet changing the economy for the better. Thanks for sharing.

  4. June 22, 2010 4:00 am

    i always enjoy your info!
    keep it coming; please……
    very helpful!



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